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Help users track their location within the website and make the site more user-friendly.
Method/Benefits:
- Make navigation on your website easy by helping users identify and understand the page/section that they are viewing, especially if yours is a large website.
- With lesser clicks to go to the next level or return to the original page, breadcrumb navigation improves the user experience on your site and hence the number of visitors.
- Implement location-based, attribute-based and path-based breadcrumb trails to depict the user’s location, attributes of the items and the steps taken by the user to arrive at a page respectively.